Banta Promotions

Because we live in such a fast-paced world, in which people no longer have time to analyze decisions or think several times before purchasing a product or service, entrepreneurs need to come up with more and more options to attract the attention of (potential) customers. And how else could businesses stand out, if not by involving methods of intense promotion? However, the prospect of well-done marketing should also be thought of as intelligently and actively as possible, with the involvement of the public. More and more companies are frequently turning to personalized promotional products from businesses like Banta Promotions to ensure their visibility. Your success rate increases when people notice you everywhere, and the customer loyalty will go in an upward direction. At the same time, these promotional materials can have other significant advantages for a business: they stimulate the purchasing decision of people, allow building and maintaining a positive brand image on the ...

Trade shows are mutually beneficial experiences, both for the people who visit them and for the exhibitors who show off their best services and products. Seen as opportunities to increase notoriety for small enterprises, but also a favorable environment to get closer to consumers, trade shows are an integral part of the marketing mix, which every company must take into account. Because it is an efficient tool, most brands, especially those at the beginning of the road, make their presence at many of the local fairs, in order to increase their notoriety, to attract more consumers, but also to take a closer look at the competitive market. How can you become more visible in a trade show? In order to benefit from all the advantages of being present at a trade show, it is very important to know how to “sell” yourself, to know your strengths and, last but not least, to know how to expose them as visibly and clearly as possible. Besides brochures, leaflets, flags or exhibition tents, t...

In the category of company swag, we can include various things, from pens to car air fresheners, office items, watches, etc. Why do we call these simple products “promotional items”, or “company swag”? Because, being personalized, they have the ability to play an important role in promoting the image of a business or an event. Are promotion campaigns that use company swag successful? The answer is simple: YES. The reason is related to the fact that these promotional items come into direct contact with those who are part of the target market. Moreover, they are used and thus observed by other people too. According to some studies, 90% of those who receive promotional materials use them, thus coming into contact with the promoted brand. The recognition rate of a brand is thus much higher, because those who receive promotional items are encouraged to find out more information about that company. In addition, these objects have the ability to attract new customers and to retain the ex...

Promotional materials are the objects inscribed with the logo or name of a company, meant to be offered to customers, potential customers, but also to employees and business partners. They can increase a brand’s reputation by more than 30%. In addition to strengthening the brand’s message, custom branded products can also be used to inscribe a message that you want people to associate with your brand. When a potential business partner is offered a business card, but also a gift of personalized pens with your name on it , the chances of them using it and remembering the brand`s name are higher. In addition, a company that uses such methods leaves the impression of a responsible and reliable business, with high potential in the future. If the main disadvantage of printed, TV or radio advertisements is their perishability, the exposure that companies get through custom branded products is long-term and applies to a wider audience than the one initially estimated. Custom branded prod...